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REEM, Israel, October 1, 2010 /NEWS.GNOM.ES/ — RRsat Global
Communications Network Ltd. (NASDAQ: RRST), a leading provider of
comprehensive content management and global distribution services to the
television and radio broadcasting industries, announced today that it will be
providing uplink, playout and connectivity services for the widely-viewed
Fashion TV Paris High Definition channel, FTV HD, which will now be available
in full HD 1080i@50 format on RRsat’s satellite platform on Intelsat-805 with
broad distribution over North, Central and South America.

Michel Adam, the President and CEO of Fashion TV, said, “Our exciting FTV
HD channel joins our popular FTV SD version available on RRsat’s IS 805 DTH
platform since 2003. This premier offering to the growing Latin American
market is perfect for those viewers seeking the newest and hottest fashion
programming in a premier viewing experience and is expected to play a
significant role in increasing to over 16 million the connected homes already
reached by FTV together with Turner Latin in South America, Central America
and the Caribbean. With RRsat, we know that we are guaranteed robustness and
quality of service; we now distribute in 193 countries to over 350 million
households originating from the RRsat Global Network.”

“We are proud to announce the launch of FTV HD on RRsat’s IS 805 DTH
platform,” commented David Rivel, CEO and Founder of RRsat. “Fashion TV has
now chosen RRsat to distribute four of its advanced HD channels comprising
FTV HD, over North America and to DISH Network, FTV’s High Definition channel
to Asia, Australia, via Asiasat-5 satellite, and to Europe, Middle East and
Africa via EuroBird-9 satellite. This new contract from FTV clearly attests
to their long standing satisfaction with RRsat’s unique and extensive service
offering.”

About RRsat Global Communications Network Ltd.

RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides global,
comprehensive, content management and distribution services to the rapidly
expanding television and radio broadcasting industries. Through its
proprietary “RRsat Global Network,” composed of satellite and terrestrial
fiber optic transmission capacity and the public Internet, RRsat is able to
offer high-quality and flexible global distribution services for content
providers. RRsat’s comprehensive content management services include
producing and playing out TV content as well as providing satellite
newsgathering services (SNG). RRsat concurrently provide these services to
more than 550 television and radio channels, covering more than 150
countries. Visit the company’s website http://www.RRsat.com for more
information.

About FashionTV

Fashion TV broadcasts in 193 countries to over 350 million households and
7 million public locations across the 5 continents; it is the only 24-hour
fashion, beauty & lifestyle television station worldwide. Based in Paris,
France since 1997, Fashion TV is streamed through 30 satellites and thousands
of cable operators and its content focuses on fashion shows, backstage
access, photographers, models and celebrities.

In North America, FashionTV channel is broadcast in Miami Beach via
Atlantic broadband Cables (channel number 179) and FTV HD is also available
all over the USA in English in the Platinum HD package on DISH Network
(channel number 374) and in Spanish via the Dish LATINO Ultimate Pack
(channel number 5304) and as Direct-To-Home via IntelSat 805 satellite. In
addition, FashionTV’s thematic channels and a Video on Demand service is
offered via its f.Club membership for a monthly fee on http://www.ftv.com and
with its cooperation with Google, the new “FashionTV channel on YouTube” has
extensive web following (21 million views in Q2 of 2010). FashionTV is also
carried worldwide by major mobile phone platforms on different VOD services.

In South America & the Caribbean, Fashion TV Latin feed reaches over 16
million homes via Turner Latin. For more information visit FashionTV’s web
site http://www.ftv.com

Safe Harbor Statement

This press release contains forward looking statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended, including statements
regarding (i) the growth of our business and the television and radio
broadcasting industries, (ii) our expectation to expand our client base and
sell additional services to our existing client base, (iii) our ability to
successfully integrate the teleports we acquired, (iv) our ability to develop
and commercialize the RRinternetTV service, (v) our expectation to extend the
average length of our contracts in the future, (vi) our ability to develop,
expand and commercialize our HD Platform, (vii) our ability to report future
successes, (viii) our ability to expand our activity in the North American
market, and (ix) our intention to distribute dividends in the future and the
size of any dividends declared. These forward-looking statements involve
known and unknown risks and uncertainties and are based on current
expectations, assumptions, estimates and projections about the companies and
the industry as of the date of this press release. The company undertakes no
obligation to update forward-looking statements to reflect subsequent
occurring events or circumstances, or to changes in its expectations, except
as may be required by law. Forward-looking statements are subject to risks
and uncertainties that may cause actual results to differ materially from
those contemplated by the forward-looking statements, including the risks
indicated in our filings with the Securities and Exchange Commission (SEC).
For more details, please refer to our SEC filings and the amendments thereto,
including our Annual Report on Form 20-F for the year ended December 31, 2009
and our Current Reports on Form 6-K.

Information in this press release concerning Fashion TV was provided by
Fashion TV and has not been independently verified by RRsat.

    Company Contact Information:
    Dr. Beth Erez, Sr. Advisor
    Tel: +972-8-861-0000
    Email: marketing@RRsat.com

    Public Relations Contact:
    Josh Kail, Vendelo
    Tel: +1-718-522-9873
    Email: josh@vendeloo.com

SOURCE RRSat Global Communications Network Ltd

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